I still remember sitting in the audience at the 2024 Travel Counsellors conference, completely captivated by Bruce Poon Tip, the founder of G Adventures. He spoke with real passion about building a travel company that genuinely supports local communities - not just visits them. I was so inspired that I went straight out and bought his book, Looptail, to find out how it all began. By the time I turned the last page, I knew I wanted to experience it for myself. A small-group ad